SW Advocacy Group
Meet the SW Advocacy Group (SWAG)!
View Alachua County's Channel 12 video of our SWAG Family Resource Center Ribbon Cutting Ceremony to learn more about our resource center and the community partners that make us successful:
SWAG is a community-based organization that strives to improve living conditions, educational opportunities, and quality of life for residents in the Tower Road corridor just west of I-75 in the 32607 zip code.
We do this by securing the necessary funding and community partnerships to bring a resource center, playground and health services clinic to the SWAG area.
SWAG was created on February 12th, 2010 when a group of nine women came together to discuss their concerns for a cluster of neighborhoods in SW Gainesville, just outside of the city limits. The members of the group had been working in their own ways for years to raise awareness and bring services and support to the area, but it wasn’t until this fateful day that their efforts truly made the impact they were all waiting for.
Now a non-profit organization, SWAG has grown to more than 200 members and has accomplished goals well beyond anyone’s dreams. The group has partnered with more than 40 organizations that culminated in the creation of a family resource center and playground in the heart of the neighborhoods, and soon a health clinic will be a reality, as well.
SWAG's partnerships have brought holiday events including Thanksgiving baskets, Christmas gifts through Toys for Tots, books and school supplies to help SWAG children and their families during these special times of the year.
The SW Advocacy Group is a grassroots non-profit organization focused on building community and providing services to those who need them in SW Gainesville.